My name is Inigo Montoya. You killed my father. Prepare to die

Posted on 30. Jul, 2009 by ciarandoyle in My Ideas

Why the stupid headline, well a couple of reasons really, I love the movie the princess bride, but also because like the Inigo Montoya who had practiced for years to becme the best sword fighter, I have for quite a while struggled through the internet marketing world trying to better myself and be the best.

Now i’m not saying that i’m the best or anything of the sort but I have come to a point in my Internet career whwre a lot of people are actually aking for my advice and also can i coach them, so it feels good to me.

The last few days I have spent back in my home country ‘Ireland’ coaching two people with my friend and mentor Tony Sharpe on Internet business and traffic generation. It was great, also I have my first 1 0n 1 tomorrow and then one next week and one the following week.

But anyway, yep i’m excited. My advice i gave to the two people we were coaching was pretty simple, (and i can’t take credit for it) it was to give all of their best content away. I think it was John Reese who had said this.

The content that you have needs to move people to action, to jump and pre qualify them so they are foaming at the mouth for your content, so what better a way to do this than to give away your best content.

I also laid out a traffic plan for them which is absolutly brilliant and will have them making mass headway into the field, again I cant take full ownership of this strategy either, I think it is actually Matt Bacak.

But i suppose what I’m eally trying to say is that get out there and study what is going on, the best strategies taht are being usd by the top marketers, but dont just sit around and do nothing, be like Inigo Montoya, go out there, find your foe (be that a product you need to market, a relationship you need to cement, whatever) and attack it with full force.

There is no time like the present to do this, so in the immortal words of Inigo Montoya… You Killed My Father, Prepare To Die!

Tags: give away your best content